Just Avocados was founded in 2010 by Andrew Darling, an avocado enthusiast with over 30 years’ horticulture industry experience. Since then, he has brought together the best in the business to create a specialised avocado service provider, capable of meeting your every orchard need.
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JUST AVOCADOS GROWER ADVISORY GROUP
Just Avocados has brought together a group of enthusiastic growers from across the growing regions to provide independent guidance to our team on all matters relating to grower interaction and wider industry matters.
This group meets with key members of the Just Avocados team on a bi-monthly frequency to provide grower advocacy and input into validating Just Avocados’ initiatives.
The objectives of the group are to assist growers in creating sustainable orchards that provide long term profitability and provide an alternate point of contact for clients to discuss, grower-to-grower, their key issues.
Members of this group are also available to chat to if you are new to the industry and need some advice on getting started.
The Just Avocados Grower Advisory Group advocates for growers on company and industry matters specifically in the following areas:
- Communication – Increase communication from growers to the Advisory Board and from Just Avocados to the grower.
- Company operating policy – Annual supply contract and annual marketing plan.
- Supply – Season dynamics.
- Return accountability – Forecast OGR to actual.
- Grower reporting – Provide input on what, as growers, we need to be able to achieve long term sustainability.
- Technical – Assist the company with the provision of technical information transfer.
The Just Avocados Grower Advisory Group is made of up growers who have been approached to be involved, are willing to contribute their time, and are passionate about the advancement of the avocado industry for growers. New members will be sought when current members are unable to continue with this commitment of time or are no longer involved in a relevant part of the industry.
Our team make sure you are always getting the best option.
Ian and Bernadette Broadhurst, Klondyke Avocados, Waiharara
“Klondyke Avocados have been working with Just Avocados over the past four years. Just Avocados have a great understanding of our operational needs but also work closely with us to ensure the best returns possible, communication and reporting is timely and accurate while their recent introduction of cutting edge technical support now provides us as growers the total package in terms of ensuring value returns , transparency and the tools to grow our business in a profitable, innovative and sustainable away.”
Iain and Liz McGillivray, Young’s Hill Orchard, Katikati
“We chose to partner with Just Avocados because of their great service, it’s a good family-run business, and everyone is accessible.”
Sid Turnbull (On behalf of the Turnbull family orchards), Katikati
“Our family has been facing the challenge of growing healthy and productive avocado trees in Katikati for almost 40 years. We have been part of the Just Avocados team since its establishment in 2010. The attributes that impact me the most about them are their friendly nature, their keenness to develop grower discussion groups and field days, and their willingness to work with rather than snip at other grower groupings. They are always willing to assist us and at times we certainly need it.”
Fi and Andrew Cutfield, Loca Vista Ltd, Whakamarama
“We have partnered with Just Avocados since 2014. The switch from our previous provider came about after reviewing three years of comparative returns and meeting with the Just Avocados team. Three major things that attracted us to Just Avocados were the late season harvest premium which meant a $2-$4 premium per tray; the value the Just Avocados team added by creating flexible pick plans and also challenging my orchard management practices; and the culture of Just Avocados where they are committed to adding value across my business. These benefits are what we want in a partnership.”